La Gran Señora is an elegant line from one of the finest tequila makers in the world, Tequila Supremo, aka Gran Dinastía (fka Casa Camarena). The Tequila Supremo fabrica is owned and operated by the revered Camarena family, in the iconic distilling town of Arandas, Jalisco. Founded by Augustin Camarena in 1938, the Camarena family has built Gran Dinastía into one of the largest and most successful producers of tequila in Mexico. The influence of the family matriarch, Doña Elena, looms large in all Tequila Supremo’s productions, and La Gran Señora—the family’s premier brand—is named in her honor. Rare among Jalisco distillers, the Camarena family has also prioritized sustainability.

Tequila Supremo has developed and patented a process known as Zero D, which ensures that the distillery emits no waste charges, as well as irrigation techniques to combat erosion—a common thread in agave cultivation. Tequila Supremo was the first tequila producer to be recognized as 100% “environmentally friendly,” with net zero carbon impact from production.