Social Hour Cocktails is a bartender-founded canned cocktail company created by Tom Macy, the former Beverage Director of the world-renowned Clover Club in Brooklyn. Drawing on over a decade of cocktail expertise, Tom set out to make ready-to-drink cocktails that are as good—or better—than those made from scratch in a bar with a goal of redefining just how exceptional a pre-mixed cocktail could be.

Based and produced in New York, Social Hour offers full-strength cocktails that follow authentic recipes, with the same ingredient ratios, alcohol content, and serving size you’d find at a top-tier bar. The brand focuses on vibrant, bubbly cocktail styles like fizzes, highballs, and spritzes—each infused with a dash of creativity that differentiates them from the many other canned cocktails on the market. Social Hour’s lineup includes standout favorites like the Yuzu Sunset Fizz and the Black Pepper Paloma, known for their balance, complexity, and originality.

The name Social Hour was inspired by Tom’s grandparents, who lovingly referred to cocktail hour as their “social hour”—a cherished daily ritual to connect, celebrate, and savor life’s moments.