CHRIS SCHMID

SENIOR VP OF STRATEGIC PARTNERSHIPS

When he’s not fishing, traveling, passionately rooting for Philadelphia sports teams, or chasing after his daughter (or lost golf balls), Chris is leading all new business development at Prestige-Ledroit and is responsible for lead generation, prospect management, and new supplier engagement. Chris actively partners with current and potential producer partners to capitalize on market and category opportunities. Chris’ efforts are focused on strategically positioning Prestige-Ledroit for continued growth and profitability in the ever changing climate of the wine and spirits industry. He is an enthusiastic and inclusive leader with a passion for the food and beverage industry with a background spanning every segment of the beverage trade. One of the leading voices in the craft spirits space, Chris has and continues to sit as a judge on a number of spirit and bar awards World Whiskey Awards, TOTC Spirited Awards, ACSA Spirits Awards, as well as leading innovation and brand partnerships for the IDN.